Web Development
image vectorizing service website.
Conversion-focused WordPress site for a Dutch vectorizing service.
The full story
the problem.
Vectorizer.nl turns ordinary images into sharp vector files for print, embroidery and signage. The service is simple to use and very easy to overthink: customers wanted to know whether the quality would really hold up on their own logo, and every moment spent wondering was a moment they might not order at all.
what I built.
A WordPress site on a custom theme, deliberately narrow. A three-step “how it works” section lets the service explain itself, and then the work takes over: before/after comparison galleries sorted by logos, illustrations and family crests, so a visitor can find their own use case rather than take a promise on trust.
Live Trustpilot and Google review feeds sit beside a short FAQ, and ordering runs through a compact multi-step form instead of a wall of fields. The structure underneath is built so the people already searching for this service can find it.
the result.
The quality question gets answered before anyone has to ask it. The galleries do that work directly, the short form keeps the gap between interested and ordered as small as it can be, and the review feeds carry the reassurance a new supplier would otherwise have to earn slowly.
Every project here is written the same way — the situation the business was in, what I built, and what changed once it shipped. How I run a project walks through the stages step by step.
Have a similar problem in your business?
This project started with a short conversation, not a spec document. Tell me how your business runs today — I’ll tell you what I’d automate first. If automation isn’t the right answer, I’ll say so.